To
ensure management concentrates their efforts towards
understanding the continued requirements of customers and that
these are delivered to the client's satisfaction as well as
communicated effectively throughout the company.
2.0
Associated
Documents
2.1
.
ISO 9001:2000 Clause 5.2; 8.2.1
2.2
.
Marketing Survey Questionnaire
2.3
Marketing
Summary Report
3.0
Scope
3.1
This
procedure applies to those marketing surveys regularly conducted on
established clients to determine their current and future opinions.
